A family business, rooted in Pennsylvania
From a gas station in Hamburg to six dealerships across Berks and Lebanon counties, the Moyer family has been working with local drivers since 1972.
It started with fixing cars.
In 1972, 19-year-old Steve Moyer opened a Gulf gas station on Route 61 in Hamburg, Pennsylvania. He had already spent his teenage years repairing cars. After the gas crisis, he joined Bob’s Auto Sales in Fleetwood as a technician and salesperson.
That relationship became the foundation of the business. In 1987, Steve and three partners purchased the dealership from Bob Bilger’s estate. In 1999, Steve bought out his partners and brought his sons Steve Jr. and Eric into the partnership.
The family’s work grew with the business. Gail and Matt joined in 2002, and Andy joined in 2018. Today, Moyer Auto Group brings together vehicle sales, financing, service and collision repair for drivers across Berks and Lebanon counties.
Growing close to home
2002
A new home in Leesport
The business moved into a newly built dealership and became Steve Moyer Subaru.
2018
Wernersville joins the group
The acquisition of Eisenhauer Nissan brought Moyer Nissan of Wernersville into the family.
October 1, 2020
Entering the Lebanon market
The Lebanon Nissan dealership became Moyer Nissan of Lebanon after its purchase from the Maguire family, marking Moyer Auto Group’s official entrance into Lebanon.
2023
More brands, the same family
The Hanford family’s Chrysler, Dodge, Jeep, Ram, Mazda and Kia dealerships joined Moyer Auto Group.
Moyer Auto Group today
Our six dealerships represent eight new-vehicle brands in Leesport, Wernersville and Lebanon. Whether you are comparing vehicles, arranging financing or bringing a car in for service, you can work directly with the local team responsible for your visit.
